13 Ways To Make Doing Business With You Easy

September 18, 2017

1. GIVE your street, e-mail, and Web address.
2. GIVE your phone number.
3. PROVIDE street directions and parking advice.
4. SAY “It’s Easy to Order...”
5. ACCEPT phone orders.
6. ACCEPT mail orders.
7. ACCEPT online orders.
8. ACCEPT fax orders.
9. ACCEPT credit cards.
10. ACCEPT personal checks.
11. GET a toll-free phone number.
12. INCLUDE a long, strong guarantee—longer than your competition’s.
13. OFFER installment payments for products more than $15 (“3 easy payments of just $10.99”), shown to boost response 15 percent.

 

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